For The Record – A campaign to end gender-based violence

Aiya Benaso – February 19th 2019

The Moose Hide Campaign took to the streets of downtown Victoria, marching from the Conference Centre to the Legislature buildings in an aim to end violence against women and children.
(Moose Hide Camapaign / facebook)

Dozens of people marched to the B.C. Legislature last Wednesday in support of the 2019 Moose Hide Campaign, and the ‘Walk to End Violence’.

The eighth annual event marked the launch of the new education initiative, Moose Hide Learning Journey, aimed at students from kindergarten to grade 12. The brand new program aims to create social change that is youth driven.

We spoke with founder Paul Lacerte, about the grassroots movement of people who are standing up to raise awareness and take action to end violence against all women and children, the importance of starting the conversation, and the story behind the moose hide pin.

He is embarking on a journey alongside his supporters to distribute 10 million moose hide pins across Canada.

You know I think it really represents something that is long overdue. It’s to have an indigenous innovation for the benefit of all Canadians. – Paul Lacerte, Moose Hide Campaign founder